Dlt Template Registration Process
The Template registration process involves 2 parts:
- Consent Registration – This involves collection of consent of the end customer to send future communication to them regarding the services being enrolled to. This works like an "Opt-In" message.
- Content Registration – This template is for the messages that you intend to send out to your clients. This can be OTP, Transactional or Marketing, depending on the content you intend on pushing.
Depending on the content of the message, the type of template should be selected at the time of uploading.
- Transactional/Service Implicit Templates.
- Promotional Template/ Service Explicit Templates.
Steps to upload Transactional / Service Implicit templates:
- Login to the portal with your credentials.
- Go to the template section and select the Template type i.e. Transactional / Service Implicit.
- Select all the sender ids with which you want to link a particular template.
- Provide template name( place a unique name for each template for your reference) & select Template message types such as Text or Unicode.
- Provide the template content, use the push button named "Insert Variable" to place variables (1 variable is of 30 characters accordingly choose no of variables required).
- Save the template to send to approval to DLT registrar.
Steps to upload Promotional / Service Explicit templates :
- Login to the portal with your credentials.
- Go to the consent template section, provide the details, and upload the consent template and save. Wait till it gets approved by the DLT registrar.
- Go to the template section and select the Template type i.e. Promotional / Service Explicit.
- Select all the sender ids with which you want to link a particular template.
- Select the approved consent template with which you want to link a particular message content.
- Provide template name( place a unique name for each template for your reference) & select Template message types such as Text or Unicode.
- Provide the template content, use the push button named "Insert Variable" to place variables ( 1 variable is of 30 characters accordingly choose the number of variables required).
- Save the template to send to approval to the DLT registrar.
Based on the Operator that you choose, can follow the below detailed guides to register the consent and content Templates on their websites.
DLT Template FAQ's
What is a Template?
Template means a Content Template registered by any Enterprise with the DLT Registrar (Operator) for sending commercial communication, which may include fixed or a combination of fixed and variable part of content approved by the access provider and registered in DLT.
Why do we need to register a Template?
Template registration is a requirement as per the TRAI regulation 2018 and this is mandatory in order to avoid spam messages and calls.
What will happen if entity send a commercial communication without registering a Template?
If an Enterprise sends a commercial communication with a template which is not registered then, such messages will not be delivered by the access provider and there could be legal action also if not adhered to the regulation set by TRAI.
How do entities create a Template?
In order to create a Template for commercial communication the Enterprises need to register themselves as a principle Entities on DLT through any of the Telecom Operator and using the DLT panel provided by the Telecom Operator, Templates can be created against a Header.
How many Templates can be made?
In order to create a Template for commercial communication the Enterprises need to register themselves as a principle Entities on DLT through any of the Telecom Operator and using the DLT panel provided by the Telecom Operator, Templates can be created against a Header.
Is there any format in which Templates needs to be created?
There is no specific format to create a Template. However, a Template may contain fixed as well as variable part depending on the category and the purpose of the Template.
What is a Template Name?
The name of the Template usually signifies the purpose of subject/SMS.
Is there any character limit for Template Name?
There is no limit on the character while creating a Template. Still Under Discussion.
Why do we need to linked our Headers/CLI with Template?
Active Headers/CLI needs to linked with Template. Only associated Headers can be used to send commercial communication for associated templates.
Why do we require the Operator's approval to register the Content Template?
As per the TRAI regulation 2018, Content Template created by an Entity should be approved by the Operator after verification of the content.
What is UNICODE and TEXT?
The messages which are written in English language are considered as TEXT and all other languages are considered as UNICODE.
Is there any character length defined for the message?
Yes, for Text message 160-character length would be considered as a single message and for UNICODE it is 70 characters.
How many variables can we use in a single Template?
There is no limit to using the variables in a single Template. 1 variable = max 30 characters.
Can we edit the Template once submitted/Registered?
Yes, Template can be edit if its status is "Pending" status.
Why my Template status is showing "Blacklisted"?
If there is any complaint, then the Operator has the right to blacklist the Template.
If the status of Template got "Blacklisted," what will happen to my Headers, bound with the Template?
The Headers already associated with Template will remain linked as it is.
Can I use the default Template?
As of now, default Template functionality is not available.
What is the minimum and maximum length of the variable?
The length of the variable can vary from 1(minimum) to 30 (maximum) characters.
Is it mandatory to add a variable in Template?
No, it's not mandatory. You can create Template without variable.
I have already registered Template at another Operator; do I have to register again?
You can enrol the same through "Registerd with Other TSP" option under Template section.
What is Copy paste option available in the message section of Template?
In the copy/paste option you can copy the content from a different source and paste the same to create as a Template. In case you wish to convert a fixed part as variable select the specific word and then click on the Add variable button.
What is Create New option in the Message section of Template?
You can create a message as per your specific requirement for the commercial communication.
Is there any charges/Fee for registering the Content Template?
No, there are currently no charges for registering Content Template.
What is the Content Category?
Content category is the category that has been selected by the Entity while registering the Content from the list of categories as per the TRAI regulation 2018.
In which all Content Category can I create Templates?
You can create Template in all Content Categories, subject to the approval from the DLT registrar (Operator).
Once Blacklisted, can I whitelist my Templates?
Whitelisting of Template is subject to the approval from the Operator.
While registering the Template, do I have to mention the Brand name?
While creating the Content of Template (Both Copy paste and Create New Message option)-It is mandatory to mention the Entity's Brand Name (Complete Business Name/Brand Name/Trademark) in the content field.
sample Content: -
Congratulations!
You have received shopping voucher worth Rs. {#var#}. Valid till {#var#}. - <Brand Name>
Can I use a brand name which is not registered/associated to my company officially?
Ideally a Business Entity could use only the Brand Name for which they are registered.
For more information, please Feel free to reach out Mr. Himanshu (DLT SPOKE) :+91 9977890004 or mail us at DLT.support@stripl.in DLT Support will be available Monday to Saturday : 10:00AM to 7:00PM
Disclaimer: We are following the Instructions from the Telecom operators for this Process based on the TRAI Mandate and are not sure about the implications and effects of this process. Thanks for cooperating with us. Some parts of this blog have been curated from TRAI's official website for informational purpose.